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Twiga Foods Enters Administration After Raising $185m

Zoyols News

Twiga Foods, one of Kenya’s most heavily funded technology startups, has entered statutory administration after years of financial difficulties, restructuring efforts and mounting pressure on its business model.

The company’s operating entity, GT Flow Limited, formerly known as Twiga Foods One Limited, entered administration on August 17, 2026, according to a notice published in the Kenya Gazette on September 11.

Mohamed Mohamed has been appointed as administrator and will oversee the company’s business, assets and affairs. Twiga’s directors can no longer deal with its assets without the administrator’s approval, while creditors have 30 days from the publication of the notice to submit their claims.

The move does not mean the company has been liquidated. Under Kenya’s insolvency laws, the administrator will assess whether the business can be rescued, restructured or continued in a way that offers creditors a better outcome. If that is not possible, some or all of its assets could eventually be sold.

Twiga was founded in 2014 by Peter Njonjo and Grant Brooke with the aim of changing how food moves from farmers and manufacturers to informal retailers. Its technology platform combined digital ordering with procurement, warehousing and distribution in an effort to reduce inefficiencies in Kenya’s fragmented food supply chain.

The model attracted substantial international investment. Over the years, Twiga raised about $185.4 million in disclosed equity and debt financing, making it one of Kenya’s best funded startups and a major name in Africa’s agritech sector.

At its peak, the company was handling a complex physical distribution network involving warehouses, vehicles, employees, inventory and working capital. While that infrastructure helped Twiga expand, it also placed a heavy financial burden on the business.

Signs of trouble became more visible in 2023 when Twiga laid off about 283 employees, representing roughly a third of its workforce at the time, as the company sought to reduce costs.

The same year, the business became involved in a dispute with Incentro Africa over an alleged debt of $263,691 relating to Google Cloud services. The dispute raised the possibility of a liquidation petition, although Twiga challenged the claim. The two companies eventually reached an agreement in January 2024, and Incentro withdrew its statutory demand.

Twiga also underwent significant leadership changes during the period. Founder and then chief executive Peter Njonjo took a six month sabbatical in December 2023 before announcing his resignation in January 2024.

In April 2024, Charles Ballard, formerly the chief executive of Jumia Kenya, was appointed to lead the company as it sought to recover from its financial difficulties and reshape its operations.

The restructuring became more aggressive in 2025 under a plan known as Project Easter. Twiga moved to create a leaner business while outsourcing much of its logistics operations to third party providers.

The plan involved about 319 employees leaving the company, reducing its workforce to roughly 435 people. Logistics operations were increasingly transferred to companies including Jumra, Sojpar and Raisons.

The strategy was intended to reduce operating costs and move Twiga away from owning and managing much of its physical distribution infrastructure. Instead, the company sought to focus more heavily on technology and coordination while relying on external logistics providers.

Despite those efforts, the company continued to face financial pressure.

In March 2026, creditors also filed a winding up petition at Kenya’s High Court seeking the liquidation of Twiga Tatu SEZ Limited, another company linked to the wider Twiga group. It remains unclear how the latest administration of GT Flow will affect other entities, assets and operations associated with the group.

Twiga’s troubles highlight the challenges faced by technology companies whose operations depend heavily on physical infrastructure. Unlike software startups, the company needed to finance warehouses, transport, inventory and distribution while maintaining enough working capital to keep goods moving.

The business also expanded during a period when investors were more willing to fund rapid growth. As global venture capital conditions tightened, investors increasingly placed greater emphasis on profitability, sustainable unit economics and controlling cash consumption.

Twiga was subsequently forced to make difficult changes as it faced rising costs and reduced access to funding.

The company’s entry into administration marks a major turning point for one of Kenya’s most prominent startup stories. After raising about $185 million and attracting significant international investment, Twiga is now facing a formal process that will determine whether its business can be rescued or whether its assets and operations will have to be restructured or sold.

For a company once seen as a major technology driven solution to Africa’s food distribution challenges, the immediate focus is now on whether a viable business can emerge from the administration process.

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