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Why Cassava Processors Need 60% Sales Security to Win Funding

Zoyols News

Small and medium-scale cassava processors in Nigeria are finding it increasingly difficult to secure the funding needed to scale their operations. According to a new report from the Nigeria Cassava Investment Accelerator, many of these businesses are missing out on capital simply because they cannot prove they are investment-ready.

Data gathered by Zoyols News indicates that the primary hurdle for most processors is demonstrating commercial viability. Financiers are setting a strict benchmark: to be taken seriously, processors now need to secure committed buyers for at least sixty percent of their planned production. This requirement ensures that revenue projections are backed by actual market demand rather than hopeful estimates.

While building a strong sales pipeline is essential, the report also warns that relying too heavily on one customer is a major red flag. If a single buyer accounts for more than forty percent of a processor’s total sales, it introduces a level of risk that often scares off institutional lenders.

Beyond market access, feedstock security remains a constant challenge for investors. Because cassava is highly perishable, it requires immediate processing. Consequently, lenders prefer businesses that produce a significant portion of their own raw materials while maintaining structured agreements with local farmers to cover the rest, rather than relying on the uncertainty of the spot market.

Operational expertise and quality control are equally vital in the eyes of financiers. The report suggests that new projects should focus on mastering one or two core products before branching out. Furthermore, businesses must show they are meeting regulatory standards by obtaining necessary certifications from recognized bodies.

Financial discipline is often the final gap between a rejected proposal and a funded one. Many processors struggle to attract investment because they lack audited financial records or solid business models. The accelerator emphasizes that showing personal commitment through sponsor equity and backing projections with thorough feasibility studies can significantly improve a company’s chances. Ultimately, by focusing on these clear, evidence-based metrics, local processors can overcome the current financing bottleneck and help unlock the full potential of the industry.

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